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I’M Kyle, HUSBAND, Traveler, PHOTOGRAPHER, Digital marketer, educator, coach & PIZZA AFFICIONADO

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Hey Rockstar! Glad you're here on the blog. You'll find a lot of free content wrapped around digital marketing and how to build your business. Everything from branding to social media to SEO and paid advertising. And after you have a look around, please share your favorite posts, message me your questions, or enroll into one of my online programs!

We all hear the popular phrase, “community over competition.” It’s everywhere. And I want to share a super (un)popular opinion that I have. But first, if you are a part of my email newsletter community, you at some point have read that email about how I truly believe you have no competition. Zero. Zilch. Nada. […]

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Have you ever had those days where you wondered where time went? Have you ever had those days where you are off to a great start and feeling super productive only to then be interrupted by something, and then you have a really difficult time getting back on track? I know I have! Those days […]

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Most commonly, we see more and more talented wedding professionals coming to the wedding industry every year like clockwork. Every single year, it’s seemingly becoming more and more saturated. Do you feel that way? If you do, you have to look at your perceived value of your wedding brand. If you do feel that your […]

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I get asked this question ALL THE TIME. “What’s your opinion on Wedding Wire vs The Knot?” “Should I pay into Wedding Wire or The Knot or Wedding.com?” “Where should I advertise online outside of _______?” Wedding Wire or The Knot? My answer: It’s regional, it’s different depending on your price point, it depends on […]

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Quite often, you will see the question, “can money buy happiness?” So, can it? Yep, it sure can. I’m going to share an unpopular opinion and say YES. It can absolutely buy happiness, but there is a limit to that happiness. Money can buy you health insurance to keep you and your family healthy, it […]

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If you’re like the rest of us, you’ve doubted yourself at some point. You may have even thought about quitting. You may have panicked when it came to engagement season and you aren’t seeing your calendar filling up. Just keep in mind that there are some best mindset practices to help you keep on track […]

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Today’s lesson is a big one. It’s super important, even though I see many people in the wedding industry who push it off to the side. Here it is… not everyone is your customer. Not EVERYONE is your customer. Think about it. Who are you attracting? Is it “everyone” who wants to book you? If you are, […]

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Photographers – let’s chat. Let’s say you do IPS, or you are a hybrid IPS photographer who sells packages that include a certain amount of digitals. For this story, let’s say it’s 10 digitals. If you are delivering with an online gallery for them to select their images (this is what I do), add a […]

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What I’ve seen over the years of mentoring and coaching creative entrepreneurs across multiple industries is that they completely miss the importance of the About Me page.  Everyone focuses on the portfolio, some focus on the marketing message and branding, and the fewest number of people focus on the personalization of their brand. For you, […]

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